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Trick Eight: Statistics: a matter of taste. “Everyone does it!” And that very often makes it right. Let's take the popularity of ... -
OK. So now you have thought of a killer first paragraph. What about the rest? President Trump/Karl Marx/Heinrich Himmler would agree with ...
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The Third Trick: The first trick is to associate nice things with your idea and to associate nasty things with the opposition. This wor...
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