LANGUAGE

Friday, June 21, 2019

Saying what you are going to talk about.

The old saying is the safe option: 
Tell them what you are going to say, say it, then tell them what you have said.
Works every time.

Copywriters?

Describe the unique selling points of your product. Just give the facts (not all of them…) 
Sell the sizzle not the sausage…
NB This is just one way of starting off your presentation. Don;t like it? Click again. If you want the full sales technique you need to look elsewhere!

Examinations:

The examiner is paid (usually) by the number of papers he has marked. The examiner does not want to be entertained. He wants to get through it as quickly and painlessly as possible. The easiest way to please the examiner is therefore to use this approach:
First of all copy out their question, word for word, as a heading.
Then in a new paragraph, copy out the same question again. If there are any controversial words in the question, mention them. If there are any hidden snags in the question, point them out. Then begin your second paragraph…
Method: careful compliance with the question set.
This is from the A Level Sociology (AQA) instructions:
A ‘Safe’ Strategy for Answering Methods in Context (‘MIC’) QuestionsPlanning:Spend about five minutes planning the essay first:Highlight the ‘hooks’ in the question.Jot down the theoretical, ethical and practical strengths/ limitations of the method.
It really is not rocket science, is it.


Speeches at life changing moments

Why are you making the speech? Is it at a funeral? Is it at a wedding? Is it because someone is leaving or retiring from your organisation? Is it to welcome someone?
Tell the audience why you are speaking. The rest simply flows from that.
We are here today to celebrate the wedding of Tristram and Isolde. I have known them since birth and I remember the time when..

We are met today to mark the tragic death of Grannie Smith. She choked on one of her apples which are known the world over.
Listen up! Time for the presentation to Sir Ronald who has been Chairman of the Trustees for thirty two years. His father, who is well remembered by old codgers like me as Sir Arthur, passed the Company down to him as a teenager….
Easy!


Writing blogs or Commenting:

It works there too.
Anyone for an Essay?

This site is for people who want to write a fascinating Essay. Get a lot of "Likes" when you comment! Why not have a go here too?

Tweets?

I do not tweet, so I do not know.



This way of starting off can be terribly boring. But it is safe and sure. If you want to play it safe, this is the way to set about it. I have explained how to start off simply and clearly.


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